Round Context · Weekend, 23–26 Oct
Bundesliga Matchday 7 Generates €16.1M in Economic Activation, Led by Borussia Dortmund-Eintracht Frankfurt
The 9 matches of Bundesliga Matchday 7 played Oct. 23-25 generated €16.1 million in economic activation across 9 host cities, led by Borussia Dortmund-Eintracht Frankfurt in Dortmund at €4.4 million, according to Reputation League estimates.
- Economic activation
- €16.1m
- Matches
- 9
- Spectators
- 373,000
- International visitors
- 13,800
The Bundesliga averaged €17.8 million across the previous 6 rounds of the 2026-27 season. It was 6% more than Matchday 7 of the 2025-26 season (€15.2 million). The matches drew 373,000 spectators, including an estimated 13,800 international visitors, and about 22,400 overnight stays. The leading host cities were Dortmund (€4.4 million), Stuttgart (€2.9 million), Cologne (€1.9 million). Through Oct. 25, 2026, the Bundesliga had generated €122.8 million across 63 matches in the 2026-27 season.
Matches by economic activation
| Match | City | Economic activation |
|---|---|---|
| Borussia Dortmund-Eintracht Frankfurt | Dortmund | €4.4m |
| VfB Stuttgart-Borussia Mönchengladbach | Stuttgart | €2.9m |
| 1. FC Köln-FC Schalke 04 | Cologne | €1.9m |
| RB Leipzig-SV 07 Elversberg | Leipzig | €1.6m |
| SC Freiburg-FC Bayern München | Freiburg | €1.4m |
| 1. FSV Mainz 05-SV Werder Bremen | Mainz | €1.2m |
| FC Augsburg-1. FC Union Berlin | Augsburg | €1.1m |
| TSG 1899 Hoffenheim-Bayer 04 Leverkusen | Sinsheim | €1.0m |
| SC Paderborn 07-Hamburger SV | Paderborn | €510,000 |
FEAF v3 estimates, conservative floor values. Attendance as reported; international visitors and overnight stays are modelled.
Source: Reputation League, Economic Activation Platform (FEAF v3). Weekend, 23–26 Oct. Published 27.10.2026.