Round Context · Weekend, 11–14 Sep
Premier League Matchday 4 Generates €22.4M in Economic Activation, 7% Above 2026-27 Average
The 10 matches of Premier League Matchday 4 played Sept. 12-14 generated €22.4 million in economic activation across 8 host cities, led by Tottenham Hotspur-Everton in London at €4.7 million, according to Reputation League estimates.
- Economic activation
- €22.4m
- Matches
- 10
- Spectators
- 422,000
- International visitors
- 17,100
That was 7% above the average of €20.9 million across the previous 3 rounds of the 2026-27 Premier League season. The matches drew 422,000 spectators, including an estimated 17,100 international visitors, and about 27,000 overnight stays. The leading host cities were London (€8.7 million), Manchester (€4.2 million), Liverpool (€3.0 million). Through Sept. 14, 2026, the Premier League had generated €85.1 million across 40 matches in the 2026-27 season.
Matches by economic activation
| Match | City | Economic activation |
|---|---|---|
| Tottenham Hotspur-Everton | London | €4.7m |
| Manchester United-Manchester City | Manchester | €4.2m |
| Liverpool-Fulham | Liverpool | €3.0m |
| Chelsea-Hull City AFC | London | €2.5m |
| Sunderland AFC-Arsenal | Sunderland | €2.0m |
| Aston Villa-Nottingham Forest | Birmingham | €1.5m |
| Crystal Palace-Ipswich Town | London | €1.5m |
| Leeds United-Newcastle United | Leeds | €1.4m |
| Coventry City-Brighton & Hove Albion | Coventry | €1.2m |
| AFC Bournemouth-Brentford | Bournemouth | €385,000 |
FEAF v3 estimates, conservative floor values. Attendance as reported; international visitors and overnight stays are modelled.
Source: Reputation League, Economic Activation Platform (FEAF v3). Weekend, 11–14 Sep. Published 15.09.2026.