Round Context · Weekend, 21–24 Aug

LaLiga Matchday 2 Generates €16.9M in Economic Activation, Led by Club Atlético de Madrid-Villarreal CF

The 10 matches of LaLiga Matchday 2 played Aug. 20-24 generated €16.9 million in economic activation across 9 host cities, led by Club Atlético de Madrid-Villarreal CF in Madrid at €4.1 million, according to Reputation League estimates.

Economic activation
€16.9m
Matches
10
Spectators
398,000
International visitors
15,800

It was 24% more than Matchday 2 of the 2025-26 season (€13.6 million). The matches drew 398,000 spectators, including an estimated 15,800 international visitors, and about 24,700 overnight stays. The leading host cities were Madrid (€4.6 million), Seville (€3.8 million), Bilbao (€2.3 million). Through Aug. 24, 2026, LaLiga had generated €24.7 million across 16 matches in the 2026-27 season.

Matches by economic activation

MatchCityEconomic activation
Club Atlético de Madrid-Villarreal CFMadrid€4.1m
Real Betis Balompié-Real Sociedad de FútbolSeville€3.8m
Athletic Club-Sevilla Fútbol ClubBilbao€2.3m
Valencia Club de Fútbol-RC Celta de VigoValencia€1.8m
RCD Espanyol de Barcelona-Real Madrid Club de FútbolBarcelona€1.5m
Málaga CF-RC Deportivo de La CoruñaMálaga€903,000
Elche CF-FC BarcelonaElche€874,000
Club Atlético Osasuna-Levante Unión DeportivaPamplona€655,000
Getafe CF-Real Racing Club de SantanderGetafe€575,000
Rayo Vallecano de Madrid-Deportivo AlavésMadrid€468,000

FEAF v3 estimates, conservative floor values. Attendance as reported; international visitors and overnight stays are modelled.
Source: Reputation League, Economic Activation Platform (FEAF v3). Weekend, 21–24 Aug. Published 25.08.2026.

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