Round Context · Weekend, 11–14 Sep
Serie A Matchday 4 Generates €11.5M in Economic Activation, Led by FC Internazionale Milano-Udinese Calcio
The 10 matches of Serie A Matchday 4 played Sept. 11-14 generated €11.5 million in economic activation across 10 host cities, led by FC Internazionale Milano-Udinese Calcio in Milan at €4.5 million, according to Reputation League estimates.
- Economic activation
- €11.5m
- Matches
- 10
- Spectators
- 262,000
- International visitors
- 8,200
Serie A averaged €14.3 million across the previous 3 rounds of the 2026-27 season. The matches drew 262,000 spectators, including an estimated 8,200 international visitors, and about 14,000 overnight stays. The leading host cities were Milan (€4.5 million), Naples (€1.8 million), Genoa (€1.1 million). Through Sept. 14, 2026, Serie A had generated €54.4 million across 40 matches in the 2026-27 season.
Matches by economic activation
| Match | City | Economic activation |
|---|---|---|
| FC Internazionale Milano-Udinese Calcio | Milan | €4.5m |
| SSC Napoli-Bologna Football Club 1909 | Naples | €1.8m |
| Genoa Cricket and Football Club-Frosinone Calcio | Genoa | €1.1m |
| US Lecce-Associazione Calcio Monza | Lecce | €820,000 |
| Torino Football Club-AS Roma | Turin | €771,000 |
| Atalanta Bergamasca Calcio-Cagliari Calcio | Bergamo | €728,000 |
| US Sassuolo Calcio-Juventus Football Club | Reggio Emilia | €569,000 |
| Venezia FC-ACF Fiorentina | Venice | €442,000 |
| Como 1907-Parma Calcio 1913 | Como | €410,000 |
| SS Lazio-AC Milan | Rome | €338,000 |
FEAF v3 estimates, conservative floor values. Attendance as reported; international visitors and overnight stays are modelled.
Source: Reputation League, Economic Activation Platform (FEAF v3). Weekend, 11–14 Sep. Published 15.09.2026.