Top fixture Moderate · European Nights, 15–17 Sep
AC Milan-Sport Lisboa e Benfica Tops European Nights With €6.9M for Milan
AC Milan's Europa League match against Sport Lisboa e Benfica on Sept. 16 generated €6.9 million in economic activation in Milan, the most of the 28 matches played in the Sept. 15-17 European competition nights, according to Reputation League estimates.
It was the highest-value match of the 2026-27 season at that point.
- Economic activation
- €6.9m
- Spectators
- 68,400
- International visitors
- 6,800
- Overnight stays
- 9,600
- The match drew 68,400 spectators, including an estimated 6,800 international visitors, and about 9,600 overnight stays
- It accounted for 17% of the €41.6 million generated in the Sept. 15-17 European competition nights
- Europa League, Matchday 1
FEAF v3 estimates, conservative floor values. Attendance as reported; international visitors and overnight stays are modelled.
Source: Reputation League, Economic Activation Platform (FEAF v3). European Nights, 15–17 Sep. Published 18.09.2026.