Top fixture Moderate · European Nights, 20–22 Oct

FC Bayern München-Arsenal Tops European Nights With €7.0M for Munich

FC Bayern München's Champions League match against Arsenal on Oct. 21 generated €7.0 million in economic activation in Munich, the most of the 53 matches played in the Oct. 20-22 European competition nights, according to Reputation League estimates.

It was the seventh-highest-value match of the 2026-27 season at that point.

Economic activation

€7.0m

Spectators

75,000

International visitors

7,500

Overnight stays

10,500

• The match drew 75,000 spectators, including an estimated 7,500 international visitors, and about 10,500 overnight stays
• It accounted for 7% of the €94.1 million generated in the Oct. 20-22 European competition nights
• Champions League, Matchday 3

FEAF v3 estimates, conservative floor values. Attendance as reported; international visitors and overnight stays are modelled.
Source: Reputation League, Economic Activation Platform (FEAF v3). European Nights, 20–22 Oct. Published 23.10.2026.