Matchday Context · Weekend, 4–7 Sep
Weekend Football Generates €78.7M in Economic Activation
The 47 matches played over the Sept. 4-7 weekend generated €78.7 million in economic activation across 45 cities, led by Arsenal-Chelsea in London at €5.2 million, according to Reputation League estimates.
- Economic activation
- €78.7m
- Matches
- 47
- International visitors
- 71,400
- Overnight stays
- 110,000
- The matches drew an estimated 71,400 international visitors and about 110,000 overnight stays
- Most international visitors: FC Internazionale Milano-SSC Napoli in Milan, est. 5,300
- By competition: Premier League €20.6 million, Bundesliga €18.7 million, Serie A €15.9 million, LaLiga €12.0 million
- Leading cities: London €7.9 million, Milan €5.0 million, Seville €4.0 million
- Football has generated €255.7 million across 203 matches so far in the 2026-27 season
FEAF v3 estimates, conservative floor values. Attendance as reported; international visitors and overnight stays are modelled.
Source: Reputation League, Economic Activation Platform (FEAF v3). Weekend, 4–7 Sep. Published 08.09.2026.