Host city, Denmark · Nations League, Conference League

Copenhagen

29Rank
€12.1m

Whole-event economic activation of fixtures hosted, season 2026–27 to date, 4 fixtures In progress

Football fixtures hosted in Copenhagen have activated €12.1m in the city's real economy in the season 2026–27 to date, across 4 fixtures, ranking 29th among host cities assessed by Reputation League.

Season brief · 2026–27, through 5 Nov 2026

Copenhagen: €12.1m From Football, the Highest at This Point of the Season Since 2016–17

The 4 matches hosted in Copenhagen in the 2026–27 season through 5 Nov 2026 generated €12.1 million for the city's real economy, according to Reputation League. Copenhagen ranks 29th among European host cities assessed. At the same date of the 2025–26 season, the figure stood at €5.3 million: 129% more in 2026–27. It is the highest total at this point of any season since 2016–17; the previous best at this date was €7.8 million, in 2022–23. Over the full 2025–26 season, football generated €10.1 million in Copenhagen across 4 matches.

Hospitality accounted for €4.0 million, accommodation €3.8 million, transport €2.7 million and retail €1.6 million. The matches drew 113,800 spectators, including 2,820 international visitors, and about 18,200 overnight stays.

Denmark's 2 home matches accounted for €9.0 million and F.C. København's 2 for €3.1 million. The largest single match was Denmark–Portugal (UEFA Nations League, 1 Oct 2026) at €4.6 million.

Season 2026–27, through 5 Nov 2026€12.1 million4 matches
Season 2025–26, same date€5.3 million
Previous best at this date (2022–23)€7.8 million
Season 2025–26, full season€10.1 million4 matches
International visitors, season to date2,820

Source: Reputation League, Economic Activation Platform (FEAF v3), season 2026–27 through 5 Nov 2026. Host cities, tourism bodies, clubs and the press may reuse this brief and its image, citing Reputation League as the source.

Latest signals

Versus average 2016–2025
+43%

Economic activation per fixture: €3.0m against an average of €2.1m

Last full season, 2025–26
€10.1m

Rank 74, 4 fixtures

Average 2016–2025
€8.5m

Per season, 8 seasons, COVID-affected seasons excluded

Analytics

Copenhagen is running 48% ahead of its usual pace after 4 fixtures

Cumulative economic activation fixture by fixture, season in progress, against the 2016–2025 range (8 seasons, COVID-affected seasons excluded). A usual full season closes near €10.6m.

This season Usual pace (2016–2025 average) Range 2016–2025
€0€5m€10m€15m15fixtures€12.1musual €8.2mFixture 1: €4.4m this season · usual pace €1.8mFixture 2: €9.0m this season · usual pace €3.9mFixture 3: €10.8m this season · usual pace €5.7mFixture 4: €12.1m this season · usual pace €8.2m
Source: Reputation League, FEAF v3.
View data
FixtureThis seasonUsual pace
1€4.4m€1.8m
2€9.0m€3.9m
3€10.8m€5.7m
4€12.1m€8.2m

Copenhagen is accommodation-led: 31% of economic activation, against 24% across all host cities

Share of real economy activation by sector, season 2026–27 to date.

AccommodationHospitalityTransportRetail
Copenhagen
31%33%23%13%
All host cities
24%38%26%12%
Source: Reputation League, FEAF v3.
View data
SectorCopenhagenAll host cities
Accommodation31.2%24.2%
Hospitality33.1%38.3%
Transport22.7%25.6%
Retail13.0%11.9%

Fixtures with the highest economic activation, 2026–27

  1. Denmark – PortugalNations League Copenhagen, 1 Oct 2026€4.6m
  2. Denmark – WalesNations League Copenhagen, 27 Sep 2026€4.4m
  3. F.C. København – SC BragaConference League Copenhagen, 15 Oct 2026€1.8m

Full city report

Available on request to host cities, regional authorities and tourism bodies.

  • Fixture-level assessment (4 fixtures in 2026–27)
  • Breakdown by competition and by sector: accommodation, hospitality, transport, retail
  • Historical series since 2016 and peer benchmarking
  • Sources, inputs and confidence level for each figure
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