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Host city · SpainPeriod 2025–26

Madrid

€337m
Economic activation hosted · rank #2
79 fixtures hosted in season 2025–26
All periods2026–272025–262024–252023–242022–232021–222019–202018–1920182017–182016–17
Per fixture€4.3m
Top fixture€14.4m
All periods tracked€2.47bn
Competitions4

By season

By calendar year

By competition · 2025–26

  • Champions League15 fixtures€174m
  • LaLiga57 fixtures€145m
  • Conference League6 fixtures€11.5m
  • Copa del Rey1 fixture€6.7m

Fixtures hosted · 2025–26

Whole-event activation of every assessed fixture played in Madrid, whoever was playing.

DateCompetitionMatchHost cityWhole event
23 May 2026LaLigaReal Madrid - Athletic ClubMadrid€3.7m
17 May 2026LaLigaAtlético de Madrid - GironaMadrid€3.4m
17 May 2026LaLigaRayo Vallecano - VillarrealMadrid€0.68m
14 May 2026LaLigaReal Madrid - Real OviedoMadrid€3.3m
11 May 2026LaLigaRayo Vallecano - GironaMadrid€0.62m
9 May 2026LaLigaAtlético de Madrid - Celta VigoMadrid€2.8m
30 Apr 2026Conference LeagueRayo Vallecano - StrasbourgMadrid€2.7m
29 Apr 2026Champions LeagueAtlético de Madrid - ArsenalMadrid€12.8m
26 Apr 2026LaLigaRayo Vallecano - Real SociedadMadrid€0.68m
25 Apr 2026LaLigaAtlético de Madrid - Athletic ClubMadrid€3.0m
23 Apr 2026LaLigaRayo Vallecano - EspanyolMadrid€0.61m
21 Apr 2026LaLigaReal Madrid - AlavésMadrid€3.3m
14 Apr 2026Champions LeagueAtlético de Madrid - FC BarcelonaMadrid€12.9m
10 Apr 2026LaLigaReal Madrid - GironaMadrid€3.8m
9 Apr 2026Conference LeagueRayo Vallecano - AEK AthensMadrid€2.5m
7 Apr 2026Champions LeagueReal Madrid - FC Bayern MünchenMadrid€14.4m
4 Apr 2026LaLigaAtlético de Madrid - FC BarcelonaMadrid€3.6m
3 Apr 2026LaLigaRayo Vallecano - ElcheMadrid€0.59m
22 Mar 2026LaLigaReal Madrid - Atlético de MadridMadrid€4.1m
19 Mar 2026Conference LeagueRayo Vallecano - SamsunsporMadrid€1.9m
16 Mar 2026LaLigaRayo Vallecano - LevanteMadrid€0.58m
14 Mar 2026LaLigaReal Madrid - ElcheMadrid€3.8m
14 Mar 2026LaLigaAtlético de Madrid - GetafeMadrid€3.1m
11 Mar 2026Champions LeagueReal Madrid - Manchester CityMadrid€14.2m
10 Mar 2026Champions LeagueAtlético de Madrid - Tottenham HotspurMadrid€12.0m
7 Mar 2026LaLigaAtlético de Madrid - Real SociedadMadrid€3.2m
4 Mar 2026LaLigaRayo Vallecano - Real OviedoMadrid€0.63m
2 Mar 2026LaLigaReal Madrid - GetafeMadrid€3.4m
28 Feb 2026LaLigaRayo Vallecano - Athletic ClubMadrid€0.71m
25 Feb 2026Champions LeagueReal Madrid - BenficaMadrid€12.0m
24 Feb 2026Champions LeagueAtlético de Madrid - Club BruggeMadrid€10.4m
21 Feb 2026LaLigaAtlético de Madrid - EspanyolMadrid€3.0m
15 Feb 2026LaLigaRayo Vallecano - Atlético de MadridMadrid€0.28m
14 Feb 2026LaLigaReal Madrid - Real SociedadMadrid€3.9m
12 Feb 2026Copa del ReyAtlético de Madrid - FC BarcelonaMadrid€6.7m
8 Feb 2026LaLigaAtlético de Madrid - Real BetisMadrid€3.4m
1 Feb 2026LaLigaReal Madrid - Rayo VallecanoMadrid€3.8m
28 Jan 2026Champions LeagueAtlético de Madrid - Bodø/GlimtMadrid€9.2m
25 Jan 2026LaLigaAtlético de Madrid - MallorcaMadrid€2.9m
24 Jan 2026LaLigaRayo Vallecano - OsasunaMadrid€0.64m
20 Jan 2026Champions LeagueReal Madrid - MonacoMadrid€11.5m
18 Jan 2026LaLigaAtlético de Madrid - AlavésMadrid€3.2m
17 Jan 2026LaLigaReal Madrid - LevanteMadrid€3.7m
11 Jan 2026LaLigaRayo Vallecano - MallorcaMadrid€0.65m
4 Jan 2026LaLigaReal Madrid - Real BetisMadrid€4.0m
2 Jan 2026LaLigaRayo Vallecano - GetafeMadrid€0.66m
20 Dec 2025LaLigaReal Madrid - SevillaMadrid€3.8m
18 Dec 2025Conference LeagueRayo Vallecano - DritaMadrid€1.5m
15 Dec 2025LaLigaRayo Vallecano - Real BetisMadrid€0.61m
13 Dec 2025LaLigaAtlético de Madrid - ValenciaMadrid€3.2m
10 Dec 2025Champions LeagueReal Madrid - Manchester CityMadrid€12.0m
7 Dec 2025LaLigaReal Madrid - Celta VigoMadrid€3.9m
1 Dec 2025LaLigaRayo Vallecano - ValenciaMadrid€0.60m
29 Nov 2025LaLigaAtlético de Madrid - Real OviedoMadrid€3.2m
26 Nov 2025Champions LeagueAtlético de Madrid - InterMadrid€10.6m
9 Nov 2025LaLigaRayo Vallecano - Real MadridMadrid€0.77m
8 Nov 2025LaLigaAtlético de Madrid - LevanteMadrid€3.2m
6 Nov 2025Conference LeagueRayo Vallecano - Lech PoznańMadrid€1.6m
4 Nov 2025Champions LeagueAtlético de Madrid - Union SGMadrid€9.3m
1 Nov 2025LaLigaReal Madrid - ValenciaMadrid€4.0m
1 Nov 2025LaLigaAtlético de Madrid - SevillaMadrid€3.5m
26 Oct 2025LaLigaRayo Vallecano - AlavésMadrid€0.62m
26 Oct 2025LaLigaReal Madrid - FC BarcelonaMadrid€4.1m
22 Oct 2025Champions LeagueReal Madrid - JuventusMadrid€11.9m
18 Oct 2025LaLigaAtlético de Madrid - OsasunaMadrid€3.3m
4 Oct 2025LaLigaReal Madrid - VillarrealMadrid€4.0m
2 Oct 2025Conference LeagueRayo Vallecano - ShkëndijaMadrid€1.4m
30 Sep 2025Champions LeagueAtlético de Madrid - Eintracht FrankfurtMadrid€9.3m
28 Sep 2025LaLigaRayo Vallecano - SevillaMadrid€0.69m
27 Sep 2025LaLigaAtlético de Madrid - Real MadridMadrid€3.7m
24 Sep 2025LaLigaAtlético de Madrid - Rayo VallecanoMadrid€2.9m
21 Sep 2025LaLigaRayo Vallecano - Celta VigoMadrid€0.69m
20 Sep 2025LaLigaReal Madrid - EspanyolMadrid€3.9m
16 Sep 2025Champions LeagueReal Madrid - Olympique de MarseilleMadrid€11.6m
13 Sep 2025LaLigaAtlético de Madrid - VillarrealMadrid€3.3m
31 Aug 2025LaLigaRayo Vallecano - FC BarcelonaMadrid€0.76m
30 Aug 2025LaLigaReal Madrid - MallorcaMadrid€3.8m
23 Aug 2025LaLigaAtlético de Madrid - ElcheMadrid€3.1m
19 Aug 2025LaLigaReal Madrid - OsasunaMadrid€3.6m

Source: Reputation League · FEAF v2.2 · whole-event activation of fixtures hosted in Madrid · conservative floor estimate

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