Host cityPeriod 2026–27
Milano
€30.3m
Economic activation hosted · rank #3
5 fixtures hosted in season 2026–27
Per fixture€6.1m
Top fixture€11.5m
All periods tracked€2.19bn
Competitions2
By competition · 2026–27
- Serie A4 fixtures€18.8m
- Europa League1 fixture€11.5m
Fixtures hosted · 2026–27
Whole-event activation of every assessed fixture played in Milano, whoever was playing.
| Date | Competition | Match | Host city | Whole event |
|---|---|---|---|---|
| 20 Sep 2026 | Serie A | AC Milan - Lecce | Milano | €4.5m |
| 16 Sep 2026 | Europa League | AC Milan - Benfica | Milano | €11.5m |
| 14 Sep 2026 | Serie A | Inter - Udinese | Milano | €4.5m |
| 5 Sep 2026 | Serie A | Inter - Napoli | Milano | €5.2m |
| 28 Aug 2026 | Serie A | AC Milan - Venezia | Milano | €4.6m |
Source: Reputation League · FEAF v2.2 · whole-event activation of fixtures hosted in Milano · conservative floor estimate