Host city, Italy · Coppa Italia
Pisa
Whole-event economic activation of fixtures hosted, season 2026–27 to date, 1 fixture In progress
Football fixtures hosted in Pisa have activated €0.24m in the city's real economy in the season 2026–27 to date, across 1 fixture, ranking 198th among host cities assessed by Reputation League.
Season brief · 2026–27, through 17 Aug 2026
Pisa: €0.2m of Economic Activation From Football in 2026–27
The 1 match hosted in Pisa in the 2026–27 season through 17 Aug 2026 generated €240,000 for the city's real economy, according to Reputation League. Pisa ranks 198th among European host cities assessed and 20th in Italy. Over the full 2025–26 season, football generated €7.2 million in Pisa across 19 matches.
Hospitality accounted for €140,000, transport €60,000, retail €20,000 and accommodation €20,000. The matches drew 7,000 spectators, including 46 international visitors, and about 146 overnight stays.
Pisa Sporting Club's 1 home match accounted for €240,000. The largest single match was Pisa Sporting Club–Empoli FC (Coppa Italia, 17 Aug 2026) at €240,000.
| Season 2026–27, through 17 Aug 2026 | €240,000 | 1 match |
|---|---|---|
| Season 2025–26, full season | €7.2 million | 19 matches |
| International visitors, season to date | 46 |
Source: Reputation League, Economic Activation Platform (FEAF v3), season 2026–27 through 17 Aug 2026. Host cities, tourism bodies, clubs and the press may reuse this brief and its image, citing Reputation League as the source.
Latest signals
- Versus average 2017–2025
- −28%
- Last full season, 2025–26
- €7.2m
- Average 2017–2025
- €1.6m
Economic activation per fixture: €0.24m against an average of €0.33m
Rank 91, 19 fixtures
Per season, 5 seasons, COVID-affected seasons excluded
Analytics
Pisa is running 25% ahead of its usual pace after 1 fixtures
Cumulative economic activation fixture by fixture, season in progress, against the 2016–2025 range (5 seasons, COVID-affected seasons excluded). A usual full season closes near €0.59m.
View data
| Fixture | This season | Usual pace |
|---|---|---|
| 1 | €0.24m | €0.19m |
Pisa is hospitality-led: 57% of economic activation, against 38% across all host cities
Share of real economy activation by sector, season 2026–27 to date.
View data
| Sector | Pisa | All host cities |
|---|---|---|
| Accommodation | 6.8% | 24.2% |
| Hospitality | 57.2% | 38.3% |
| Transport | 25.8% | 25.6% |
| Retail | 10.1% | 11.9% |
Fixtures with the highest economic activation, 2026–27
Full city report
Available on request to host cities, regional authorities and tourism bodies.
- Fixture-level assessment (1 fixture in 2026–27)
- Breakdown by competition and by sector: accommodation, hospitality, transport, retail
- Historical series since 2016 and peer benchmarking
- Sources, inputs and confidence level for each figure