Host city, Wales · FA Cup

Swansea

197Rank
€0.33m

Whole-event economic activation of fixtures hosted, season 2025–26, 1 fixture

Football fixtures hosted in Swansea activated €0.33m in the city's real economy in the season 2025–26, across 1 fixture, ranking 197th among host cities assessed by Reputation League.

Versus average 2016–2025
−52%

Economic activation per fixture: €0.33m against an average of €0.67m

Last full season, 2025–26
Rank 197

1 fixture; the 2026–27 season appears with its first assessed fixture

Average 2016–2025
€5.4m

Per season, 6 seasons

Fixtures with the highest economic activation, 2025–26

  1. Swansea City AFC – West Bromwich Albion Football ClubFA Cup Swansea, 11 Jan 2026€0.33m

Full city report

Available on request to host cities, regional authorities and tourism bodies.

  • Fixture-level assessment (1 fixture in 2025–26)
  • Breakdown by competition and by sector: accommodation, hospitality, transport, retail
  • Historical series since 2016 and peer benchmarking
  • Sources, inputs and confidence level for each figure
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