Club, GB · Premier League, Europa League
AFC Bournemouth
Attributed real economy activation, season 2026–27 to date, 14 fixtures In progress
AFC Bournemouth has activated €3.5m in the real economy in the season 2026–27 to date, across 14 fixtures, ranking 83rd among clubs assessed by Reputation League.
Season brief · 2026–27, through 8 Nov 2026
AFC Bournemouth: Best Start Since 2016–17, €3.5m After 14 Matches
AFC Bournemouth generated €3.5 million in economic activation in the 2026–27 season through 8 Nov 2026, across 14 matches, according to Reputation League. It ranks 83rd among European clubs assessed and 21st among British clubs. At the same date of the 2025–26 season, the figure stood at €2.1 million: 73% more in 2026–27. It is the highest total after 14 matches in any season since 2016–17; the previous best at this stage was €3.4 million, in 2016–17. Over the full 2025–26 season, the club generated €8.7 million across 39 matches.
The 7 home matches in Bournemouth generated €3.4 million for the city's real economy, with 1,300 international visitors and about 2,940 overnight stays. The largest single contribution came from AFC Bournemouth–AC Milan (UEFA Europa League, 22 Oct 2026) at €520,000.
| Season 2026–27, through 8 Nov 2026 | €3.5 million | 14 matches |
|---|---|---|
| Season 2025–26, same date | €2.1 million | |
| Previous best after 14 matches (2016–17) | €3.4 million | |
| Season 2025–26, full season | €8.7 million | 39 matches |
| Home matches in Bournemouth, whole-match value | €3.4 million | 7 matches |
Source: Reputation League, Economic Activation Platform (FEAF v3), season 2026–27 through 8 Nov 2026. Clubs, host cities and the press may reuse this brief and its image, citing Reputation League as the source.
Latest signals
- AC Sparta Praha Knockout Home Nights Averaged €1.1m, Against €900,000 in the League PhasePreview, 5 Nov
- AFC Bournemouth Generates €360,000 Hosting Leeds UnitedWeekend, 30 Oct – 2 Nov
- AFC Bournemouth Generates €520,000 Hosting AC MilanEuropean Nights, 20–22 Oct
- AFC Bournemouth-SK Sturm Graz Sets Economic Record for Bournemouth at €620,000European Nights, 13–15 Oct
- Versus average 2016–2025
- +13%
- Last full season, 2025–26
- €8.7m
- Average 2016–2025
- €7.9m
Economic activation per fixture: €0.25m against an average of €0.22m
Rank 99, 39 fixtures
Per season, 8 seasons, COVID-affected seasons excluded
Analytics
AFC Bournemouth is running 10% ahead of its usual pace after 14 fixtures
Cumulative economic activation fixture by fixture, season in progress, against the 2016–2025 range (8 seasons, COVID-affected seasons excluded). A usual full season closes near €9.4m.
View data
| Fixture | This season | Usual pace |
|---|---|---|
| 1 | €0.09m | €0.20m |
| 2 | €0.42m | €0.52m |
| 3 | €0.61m | €0.75m |
| 4 | €0.96m | €0.93m |
| 5 | €1.1m | €1.2m |
| 6 | €1.5m | €1.3m |
| 7 | €1.5m | €1.6m |
| 8 | €2.0m | €1.8m |
| 9 | €2.4m | €2.1m |
| 10 | €2.9m | €2.2m |
| 11 | €3.0m | €2.4m |
| 12 | €3.3m | €2.8m |
| 13 | €3.5m | €2.9m |
| 14 | €3.5m | €3.2m |
AFC Bournemouth's Europa League fixtures average 1.5× its Premier League fixtures
Average attributed economic activation per fixture by competition, season 2026–27 to date.
View data
| Competition | Per fixture | Fixtures |
|---|---|---|
| UEFA Europa League | €0.33m | 4 |
| Premier League | €0.22m | 10 |
Fixtures with the highest economic activation, 2026–27
Full club assessment
Available on request to clubs, leagues, federations and partners.
- Fixture-level assessment (14 fixtures in 2026–27), with attribution to AFC Bournemouth
- Breakdown by competition and by sector: accommodation, hospitality, transport, retail
- Historical series since 2016 and peer benchmarking
- Sources, inputs and confidence level for each figure