Club, UA · Champions League
FC Shakhtar Donetsk
Attributed real economy activation, season 2026–27 to date, 4 fixtures In progress
FC Shakhtar Donetsk has activated €4.0m in the real economy in the season 2026–27 to date, across 4 fixtures, ranking 78th among clubs assessed by Reputation League.
Season brief · 2026–27, through 3 Nov 2026
FC Shakhtar Donetsk: €4.0m of Economic Activation, 615% Above the Same Date of 2025–26
FC Shakhtar Donetsk generated €4.0 million in economic activation in the 2026–27 season through 3 Nov 2026, across 4 matches, according to Reputation League. It ranks 78th among European clubs assessed. At the same date of the 2025–26 season, the figure stood at €560,000: 615% more in 2026–27. Over the full 2025–26 season, the club generated €4.1 million across 12 matches.
The 2 home matches in London generated €4.1 million for the city's real economy, with 2,080 international visitors and about 3,640 overnight stays. The largest single contribution came from FC Shakhtar Donetsk–Sporting Clube de Portugal (UEFA Champions League, 3 Nov 2026) at €1.9 million.
| Season 2026–27, through 3 Nov 2026 | €4.0 million | 4 matches |
|---|---|---|
| Season 2025–26, same date | €560,000 | |
| Season 2025–26, full season | €4.1 million | 12 matches |
| Home matches in London, whole-match value | €4.1 million | 2 matches |
Source: Reputation League, Economic Activation Platform (FEAF v3), season 2026–27 through 3 Nov 2026. Clubs, host cities and the press may reuse this brief and its image, citing Reputation League as the source.
Latest signals
- FC Shakhtar Donetsk Generates €1.9m Hosting Sporting Clube de PortugalEuropean Nights, 3–5 Nov
- Versus average 2016–2025
- +83%
- Last full season, 2025–26
- €4.1m
- Average 2016–2025
- €4.6m
Economic activation per fixture: €1.0m against an average of €0.55m
Rank 126, 12 fixtures
Per season, 8 seasons, COVID-affected seasons excluded
Analytics
FC Shakhtar Donetsk is running 93% ahead of its usual pace after 4 fixtures
Cumulative economic activation fixture by fixture, season in progress, against the 2016–2025 range (8 seasons, COVID-affected seasons excluded). A usual full season closes near €3.9m.
View data
| Fixture | This season | Usual pace |
|---|---|---|
| 1 | €0.29m | €0.53m |
| 2 | €1.5m | €1.0m |
| 3 | €2.1m | €1.4m |
| 4 | €4.0m | €2.1m |
Fixtures with the highest economic activation, 2026–27
Full club assessment
Available on request to clubs, leagues, federations and partners.
- Fixture-level assessment (4 fixtures in 2026–27), with attribution to FC Shakhtar Donetsk
- Breakdown by competition and by sector: accommodation, hospitality, transport, retail
- Historical series since 2016 and peer benchmarking
- Sources, inputs and confidence level for each figure