Club, CZ · Europa League

AC Sparta Praha

123Rank
€1.6m

Attributed real economy activation, season 2026–27 to date, 4 fixtures In progress

AC Sparta Praha has activated €1.6m in the real economy in the season 2026–27 to date, across 4 fixtures, ranking 123rd among clubs assessed by Reputation League.

Season brief · 2026–27, through 5 Nov 2026

AC Sparta Praha: €1.6m of Economic Activation, 134% Above the Same Date of 2025–26

AC Sparta Praha generated €1.6 million in economic activation in the 2026–27 season through 5 Nov 2026, across 4 matches, according to Reputation League. It ranks 123rd among European clubs assessed. At the same date of the 2025–26 season, the figure stood at €690,000: 134% more in 2026–27. Over the full 2025–26 season, the club generated €3.2 million across 8 matches.

The 2 home matches in Prague generated €1.7 million for the city's real economy, with 1,110 international visitors and about 1,730 overnight stays. The largest single contribution came from AC Sparta Praha–AFC Bournemouth (UEFA Europa League, 5 Nov 2026) at €650,000.

Season 2026–27, through 5 Nov 2026€1.6 million4 matches
Season 2025–26, same date€690,000
Season 2025–26, full season€3.2 million8 matches
Home matches in Prague, whole-match value€1.7 million2 matches

Source: Reputation League, Economic Activation Platform (FEAF v3), season 2026–27 through 5 Nov 2026. Clubs, host cities and the press may reuse this brief and its image, citing Reputation League as the source.

Latest signals

Versus average 2016–2025
−1%

Economic activation per fixture: €0.40m against an average of €0.41m

Last full season, 2025–26
€3.2m

Rank 134, 8 fixtures

Average 2016–2025
€3.4m

Per season, 5 seasons

Analytics

AC Sparta Praha is running 4% behind its usual pace after 4 fixtures

Cumulative economic activation fixture by fixture, season in progress, against the 2016–2025 range (5 seasons, COVID-affected seasons excluded). A usual full season closes near €3.1m.

This season Usual pace (2016–2025 average) Range 2016–2025
€0€1m€2m€3m€4m€5m18fixtures€1.6musual €1.7mFixture 1: €0.06m this season · usual pace €0.46mFixture 2: €0.70m this season · usual pace €0.82mFixture 3: €0.97m this season · usual pace €1.3mFixture 4: €1.6m this season · usual pace €1.7m
Source: Reputation League, FEAF v3.
View data
FixtureThis seasonUsual pace
1€0.06m€0.46m
2€0.70m€0.82m
3€0.97m€1.3m
4€1.6m€1.7m

Fixtures with the highest economic activation, 2026–27

  1. Olympiacos FC – AC Sparta PrahaEuropa League Piraeus, 22 Oct 2026€1.9m
  2. AC Sparta Praha – AFC BournemouthEuropa League Prague, 5 Nov 2026€0.84m
  3. AC Sparta Praha – Lillestrøm SKEuropa League Prague, 15 Oct 2026€0.82m

Full club assessment

Available on request to clubs, leagues, federations and partners.

  • Fixture-level assessment (4 fixtures in 2026–27), with attribution to AC Sparta Praha
  • Breakdown by competition and by sector: accommodation, hospitality, transport, retail
  • Historical series since 2016 and peer benchmarking
  • Sources, inputs and confidence level for each figure
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