Host city, Serbia · Nations League, Conference League
Belgrade
Whole-event economic activation of fixtures hosted, season 2026–27 to date, 4 fixtures In progress
Football fixtures hosted in Belgrade have activated €2.8m in the city's real economy in the season 2026–27 to date, across 4 fixtures, ranking 101st among host cities assessed by Reputation League.
Season brief · 2026–27, through 5 Nov 2026
Belgrade: €2.8m From Football, 80% Above the Same Date of 2025–26
The 4 matches hosted in Belgrade in the 2026–27 season through 5 Nov 2026 generated €2.8 million for the city's real economy, according to Reputation League. Belgrade ranks 101st among European host cities assessed. At the same date of the 2025–26 season, the figure stood at €1.6 million: 80% more in 2026–27. Over the full 2025–26 season, football generated €7.7 million in Belgrade across 5 matches.
Hospitality accounted for €990,000, accommodation €910,000, transport €600,000 and retail €350,000. The matches drew 49,800 spectators, including 1,250 international visitors, and about 6,070 overnight stays.
Serbia's 2 home matches accounted for €1.7 million and FK Crvena zvezda's 2 for €1.1 million. The largest single match was Serbia–Netherlands (UEFA Nations League, 27 Sep 2026) at €1.2 million.
| Season 2026–27, through 5 Nov 2026 | €2.8 million | 4 matches |
|---|---|---|
| Season 2025–26, same date | €1.6 million | |
| Season 2025–26, full season | €7.7 million | 5 matches |
| International visitors, season to date | 1,250 |
Source: Reputation League, Economic Activation Platform (FEAF v3), season 2026–27 through 5 Nov 2026. Host cities, tourism bodies, clubs and the press may reuse this brief and its image, citing Reputation League as the source.
Latest signals
- FC Twente's Enschede Nights Average €1.74m, 105% Above the Conference League PhaseEuropean Nights, 3–5 Nov
- Champions League Accounts for 57% of €85.7m Across Nov. 3-5 European NightsEuropean Nights, 3–5 Nov
- Conference League Matches Average €790,000 in Their Host Cities, 66% More Than at the Same Date of 2025-26European Nights, 20–22 Oct
- Champions League Accounts for 67% of €92.9m in Economic Activation on Oct. 20-22 European NightsEuropean Nights, 20–22 Oct
- London Accounts for 17% of €79.6m in Economic Activation in Sept. 25-28 International WindowInternational Window, 25–28 Sep
- Nations League Matchday 2 Generates €50.2m in Economic Activation, Led by ViennaInternational Window, 25–28 Sep
- Versus average 2017–2025
- −42%
- Last full season, 2025–26
- €7.7m
- Average 2017–2025
- €7.4m
Economic activation per fixture: €0.71m against an average of €1.2m
Rank 85, 5 fixtures
Per season, 7 seasons, COVID-affected seasons excluded
Analytics
Belgrade is running 34% behind its usual pace after 4 fixtures
Cumulative economic activation fixture by fixture, season in progress, against the 2016–2025 range (7 seasons, COVID-affected seasons excluded). A usual full season closes near €5.9m.
View data
| Fixture | This season | Usual pace |
|---|---|---|
| 1 | €0.47m | €1.7m |
| 2 | €1.7m | €3.0m |
| 3 | €2.3m | €4.0m |
| 4 | €2.8m | €4.3m |
Belgrade is accommodation-led: 32% of economic activation, against 24% across all host cities
Share of real economy activation by sector, season 2026–27 to date.
View data
| Sector | Belgrade | All host cities |
|---|---|---|
| Accommodation | 31.9% | 24.2% |
| Hospitality | 34.8% | 38.3% |
| Transport | 21.2% | 25.6% |
| Retail | 12.2% | 11.9% |
Fixtures with the highest economic activation, 2026–27
Full city report
Available on request to host cities, regional authorities and tourism bodies.
- Fixture-level assessment (4 fixtures in 2026–27)
- Breakdown by competition and by sector: accommodation, hospitality, transport, retail
- Historical series since 2016 and peer benchmarking
- Sources, inputs and confidence level for each figure