National team · UYAll periods
Uruguay
€210m
Attributed economic activation · rank #15
24 fixtures in all periods tracked
Per fixture€8.7m
Best period2024 · €80.0m
All periods tracked€210m
Competitions2
By calendar year
By competition · All periods
- Copa América13 fixtures€128m
- World Cup11 fixtures€81.7m
Fixtures · All periods
Whole-event activation of every assessed fixture, and the share attributed to Uruguay. H home · A away · N neutral venue.
| Date | Competition | Match | Venue | Host city | Whole event | To Uruguay |
|---|---|---|---|---|---|---|
| 26 Jun 2026 | World Cup | Uruguay - Spain | N | Guadalajara | €12.6m | €5.2m |
| 21 Jun 2026 | World Cup | Uruguay - Cabo Verde | N | Miami | €32.6m | €19.9m |
| 15 Jun 2026 | World Cup | Saudi Arabia - Uruguay | N | Miami | €32.0m | €16.7m |
| 13 Jul 2024 | Copa América | Canada - Uruguay | N | Charlotte, North Carolina | €18.1m | €9.5m |
| 10 Jul 2024 | Copa América | Uruguay - Colombia | N | Charlotte, North Carolina | €52.5m | €24.2m |
| 6 Jul 2024 | Copa América | Uruguay - Brazil | N | Paradise, Nevada | €50.3m | €20.7m |
| 1 Jul 2024 | Copa América | USA - Uruguay | A | Kansas City, Missouri | €23.2m | €1.6m |
| 27 Jun 2024 | Copa América | Uruguay - Bolivia | N | East Rutherford, New Jersey | €20.1m | €12.2m |
| 23 Jun 2024 | Copa América | Uruguay - Panama | N | Miami Gardens, Florida | €19.5m | €11.8m |
| 2 Dec 2022 | World Cup | Ghana - Uruguay | N | Al Wakrah | €10.2m | €5.3m |
| 28 Nov 2022 | World Cup | Portugal - Uruguay | N | Lusail | €28.2m | €11.6m |
| 24 Nov 2022 | World Cup | Uruguay - South Korea | N | Al Rayyan | €13.3m | €6.1m |
| 29 Jun 2019 | Copa América | Uruguay - Peru | N | Salvador, Brazil | €8.1m | €4.2m |
| 24 Jun 2019 | Copa América | Chile - Uruguay | N | Rio de Janeiro, Brazil | €12.3m | €6.4m |
| 20 Jun 2019 | Copa América | Uruguay - Japan | N | Porto Alegre, Brazil | €7.2m | €3.3m |
| 16 Jun 2019 | Copa América | Uruguay - Ecuador | N | Belo Horizonte, Brazil | €2.6m | €1.4m |
| 6 Jul 2018 | World Cup | Uruguay - France | N | Nizhny Novgorod | €11.7m | €4.8m |
| 30 Jun 2018 | World Cup | Uruguay - Portugal | N | Sochi | €12.0m | €4.9m |
| 25 Jun 2018 | World Cup | Russia - Uruguay | A | Samara | €7.4m | €0.96m |
| 20 Jun 2018 | World Cup | Uruguay - Saudi Arabia | N | Rostov-on-Don | €7.5m | €3.9m |
| 15 Jun 2018 | World Cup | Egypt - Uruguay | N | Ekaterinburg | €4.8m | €2.2m |
| 13 Jun 2016 | Copa América | Uruguay - Jamaica | N | Santa Clara, CA, USA | €22.8m | €13.9m |
| 9 Jun 2016 | Copa América | Uruguay - Venezuela | N | Philadelphia, PA, USA | €9.8m | €6.0m |
| 5 Jun 2016 | Copa América | Mexico - Uruguay | N | Glendale, AZ, USA | €27.9m | €12.8m |
Source: Reputation League · FEAF v2.2 · sum of the activation attributed to Uruguay in every fixture played · conservative floor estimate