Economic Activation PlatformCities · calendar year 2026

LATEST
PARMA Parma Calcio 1913–Bologna Football Club 1909 €0.61mPARMA Parma Calcio 1913–Udinese Calcio €0.44mPARMA Parma Calcio 1913–Torino Football Club €0.41mPARMA Parma Calcio 1913–Genoa Cricket and Football Club €0.55mPARMA Parma Calcio 1913–Associazione Calcio Monza €0.45mPARMA Parma Calcio 1913–US Cremonese €0.15mPARMA Parma Calcio 1913–Cagliari Calcio €0.48mPARMA Parma Calcio 1913–Catania FC €0.13mPARMA Parma Calcio 1913–US Sassuolo Calcio €0.55mPARMA Parma Calcio 1913–AS Roma €0.64mPARMA Parma Calcio 1913–Pisa Sporting Club €0.50mPARMA Parma Calcio 1913–SSC Napoli €0.74mPARMA Parma Calcio 1913–US Cremonese €0.51mPARMA Parma Calcio 1913–Cagliari Calcio €0.54mPARMA Parma Calcio 1913–Hellas Verona FC €0.54mPARMA Parma Calcio 1913–Juventus Football Club €0.76mPARMA Parma Calcio 1913–Genoa Cricket and Football Club €0.52mPARMA Parma Calcio 1913–FC Internazionale Milano €0.76m
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Parma: €9.3m in economic activation in 2026.

Activation of the real economy (accommodation, hospitality, transport and retail) from the 18 events hosted in Parma, all competitions, 1 Jan to 8 Nov 2026. How we measure ›

Parma · 2026

€9.3m
Events18
Spectators287,112
International visitors3,100
Overnight stays8,000
Rank#86 of 303#12 of 27 host cities in Italy

Year curve · 2026

€0€3.0m€5.9m€8.9m€11.8mJanFebMarAprMayJunJulAugSepOctNovDec2025: €11.8m2026: €9.3m2025 at the same date: €9.9m

Economic activation accumulated from 1 January in Parma; dashed: 2025, full year. Source: Reputation League, FEAF v3.

By sector · 2026

Accommodation€0.87m · 9%
Hospitality€5.0m · 53%
Transport€2.5m · 26%
Retail€0.99m · 11%

Host cities in Italy by month · 2026

CityJanFebMarAprMayJunJulAugSepOctNovDecYear
Milan Italy33.8m26.1m15.0m25.7m18.5m9.2m20.8m37.7m9.0m€196m
Rome Italy20.7m6.2m16.1m6.8m10.4m4.1m14.4m17.8m3.8m€100m
Turin Italy9.5m6.9m3.5m4.6m4.7m2.7m7.2m6.5m2.6m€48.2m
Naples Italy9.2m5.3m4.3m6.7m4.1m2.1m4.6m6.0m2.0m€44.3m
Bologna Italy3.1m4.4m3.8m4.4m2.2m1.0m1.8m6.0m€26.8m
Genoa Italy3.4m2.4m2.4m2.4m1.3m1.8m2.4m3.5m1.3m€20.8m
Bergamo Italy3.4m3.6m3.0m1.7m1.5m1.4m0.73m2.7m1.7m€19.8m
Florence Italy2.5m1.8m1.9m2.7m1.3m1.4m2.1m1.5m0.80m€15.9m
Lecce Italy2.4m1.7m0.89m1.7m1.9m0.94m0.82m1.8m0.81m€12.9m
Udine Italy1.6m1.5m1.4m1.6m1.5m0.91m1.6m2.4m€12.5m
Como Italy2.0m1.4m1.6m0.56m1.0m1.0m1.8m0.49m€9.9m
Parma Italy1.3m1.8m0.51m1.2m1.2m0.61m1.1m0.85m0.61m€9.3m
Verona Italy2.7m1.4m0.79m2.2m1.6m0.25m€8.9m
Cagliari Italy1.6m0.98m1.0m1.0m0.99m0.81m0.99m1.0m0.48m€8.9m
Reggio Emilia Italy1.4m0.94m0.85m0.81m1.2m0.42m0.61m1.3m0.38m€7.9m

Parma against the other host cities of Italy. Top host cities by economic activation in 2026, month by month; values in € millions where not stated. Source: Reputation League, FEAF v3.

Competitions · 2026

Serie A€9.0m · 16 events
Coppa Italia€0.28m · 2 events

Events that activated the most · 2026

Latest events in Parma · 2026

DateEventCompetitionSpectatorsIntl visitorsEconomic activation
7 Nov 2026Parma Calcio 1913 – Bologna Football Club 1909Serie A18,723210€0.61m
28 Oct 2026Parma Calcio 1913 – Udinese CalcioSerie A14,363130€0.44m
19 Oct 2026Parma Calcio 1913 – Torino Football ClubSerie A13,500120€0.41m
20 Sep 2026Parma Calcio 1913 – Genoa Cricket and Football ClubSerie A17,159180€0.55m
6 Sep 2026Parma Calcio 1913 – Associazione Calcio MonzaSerie A14,572130€0.45m
1 Sep 2026Parma Calcio 1913 – US CremoneseCoppa Italia4,56950€0.15m
22 Aug 2026Parma Calcio 1913 – Cagliari CalcioSerie A15,365140€0.48m
14 Aug 2026Parma Calcio 1913 – Catania FCCoppa Italia4,21046€0.13m
24 May 2026Parma Calcio 1913 – US Sassuolo CalcioSerie A17,369170€0.55m
10 May 2026Parma Calcio 1913 – AS RomaSerie A18,685230€0.64m
25 Apr 2026Parma Calcio 1913 – Pisa Sporting ClubSerie A16,280150€0.50m
12 Apr 2026Parma Calcio 1913 – SSC NapoliSerie A21,611270€0.74m

Calendar year

This view counts every assessed event between 1 January and 31 December, the period cities, tourism boards and budgets work with. The rest of the platform follows the football season. The two are never added together.

Season profile of Parma

City Account

Public figures cover 2025 and 2026. Every assessment since 2016 for any host city, month by month, with the comparison against peer cities, is available in the City Account.

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