Economic Activation PlatformCities · calendar year 2026

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Toulouse: €13.2m in economic activation in 2026.

Activation of the real economy (accommodation, hospitality, transport and retail) from the 15 events hosted in Toulouse, all competitions, 1 Jan to 8 Nov 2026. How we measure ›

Toulouse · 2026

€13.2m
Events15
Spectators354,341
International visitors6,100
Overnight stays14,400
Rank#73 of 303#8 of 29 host cities in France

Year curve · 2026

€0€4.3m€8.6m€12.9m€17.1mJanFebMarAprMayJunJulAugSepOctNovDec2025: €17.1m2026: €13.2m2025 at the same date: €15.7m

Economic activation accumulated from 1 January in Toulouse; dashed: 2025, full year. Source: Reputation League, FEAF v3.

By sector · 2026

Accommodation€1.3m · 10%
Hospitality€6.7m · 51%
Transport€3.7m · 28%
Retail€1.5m · 12%

Host cities in France by month · 2026

CityJanFebMarAprMayJunJulAugSepOctNovDecYear
Paris France16.9m11.9m10.9m24.7m17.8m0.68m9.2m28.6m3.8m€124m
Marseille France11.8m6.9m13.8m6.4m3.3m3.4m6.6m7.0m1.8m€61.0m
Lyon France3.8m6.4m10.9m4.4m5.6m1.8m3.6m4.8m1.8m€43.0m
Lille France5.3m3.0m6.4m3.7m3.8m2.2m4.1m6.6m€35.1m
Lens France2.8m2.9m2.7m3.0m2.9m1.4m1.3m4.9m3.5m€25.4m
Strasbourg France1.1m4.4m3.5m5.1m4.0m1.1m1.1m1.2m1.1m€22.6m
Rennes France2.0m2.2m2.1m2.0m1.0m2.0m1.1m3.2m2.6m€18.2m
Toulouse France2.1m2.3m2.1m1.9m1.0m1.0m1.4m0.75m0.66m€13.2m
Nice France1.3m3.0m2.0m0.73m1.9m1.4m1.4m€11.7m
Le Havre France1.2m2.1m0.82m1.4m0.83m0.67m1.1m1.5m0.48m€10.0m
Nantes France2.4m2.0m1.6m0.88m1.1m€8.0m
Lorient France0.87m0.89m1.6m1.6m0.54m0.40m0.44m1.1m0.46m€7.9m
Metz France1.3m1.5m1.4m1.4m1.5m€7.2m
Angers France0.89m1.0m0.42m1.5m0.32m0.41m0.74m1.4m0.42m€7.1m
Brest France0.96m1.1m0.51m1.1m0.93m0.48m0.56m0.91m0.49m€7.0m

Toulouse against the other host cities of France. Top host cities by economic activation in 2026, month by month; values in € millions where not stated. Source: Reputation League, FEAF v3.

Competitions · 2026

Ligue 1€12.7m · 14 events
Coupe de France€0.58m · 1 event

Events that activated the most · 2026

7 Mar 2026Toulouse FC – Olympique de Marseille
Ligue 1
€1.3m
2 Jan 2026Toulouse FC – Racing Club de Lens
Ligue 1
€1.2m
10 May 2026Toulouse FC – Olympique Lyonnais
Ligue 1
€1.0m
23 Aug 2026Toulouse FC – Olympique Lyonnais
Ligue 1
€1.0m
25 Apr 2026Toulouse FC – AS Monaco FC
Ligue 1
€0.94m
12 Apr 2026Toulouse FC – LOSC Lille
Ligue 1
€0.93m
17 Jan 2026Toulouse FC – OGC Nice
Ligue 1
€0.93m
1 Feb 2026Toulouse FC – AJ Auxerre
Ligue 1
€0.85m

Latest events in Toulouse · 2026

DateEventCompetitionSpectatorsIntl visitorsEconomic activation
6 Nov 2026Toulouse FC – Racing Club de Strasbourg AlsaceLigue 119,030270€0.66m
25 Oct 2026Toulouse FC – ESTAC TroyesLigue 121,487310€0.75m
19 Sep 2026Toulouse FC – Le Havre ACLigue 119,171280€0.68m
3 Sep 2026Toulouse FC – LOSC LilleLigue 119,453310€0.71m
23 Aug 2026Toulouse FC – Olympique LyonnaisLigue 125,837490€1.0m
10 May 2026Toulouse FC – Olympique LyonnaisLigue 126,683520€1.0m
25 Apr 2026Toulouse FC – AS Monaco FCLigue 124,750440€0.94m
12 Apr 2026Toulouse FC – LOSC LilleLigue 124,568440€0.93m
21 Mar 2026Toulouse FC – FC LorientLigue 123,011350€0.82m
7 Mar 2026Toulouse FC – Olympique de MarseilleLigue 131,788700€1.3m
21 Feb 2026Toulouse FC – Paris FCLigue 123,200360€0.83m
4 Feb 2026Toulouse FC – Amiens SCCoupe de France16,109290€0.58m

Calendar year

This view counts every assessed event between 1 January and 31 December, the period cities, tourism boards and budgets work with. The rest of the platform follows the football season. The two are never added together.

Season profile of Toulouse

City Account

Public figures cover 2025 and 2026. Every assessment since 2016 for any host city, month by month, with the comparison against peer cities, is available in the City Account.

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