Weekend, 6–8 Nov

Sunderland AFC Generates €1.4m Hosting Chelsea

Sunderland AFC's Premier League match against Chelsea on Nov. 8 generated €1.4 million in economic activation attributed to the club, as the match drew 39,400 spectators, according to Reputation League.

Sunderland AFC's Premier League match against Chelsea on Nov. 8 generated €1.4 million for the club and €1.6 million in total, with 738 international visitors. Through Nov. 8, 2026, Sunderland AFC had generated €12.6 million across 14 matches in the 2026-27 season, 23rd of 239 clubs assessed.

Source: Reputation League, FEAF v3. Method: reputationleague.com/methodology.
Source: Reputation League, Economic Activation Platform (FEAF v3). Weekend, 6–8 Nov. Published 09.11.2026.