Host city, Germany · Bundesliga, DFB-Pokal
Berlin
Whole-event economic activation of fixtures hosted, season 2026–27 to date, 6 fixtures In progress
Football fixtures hosted in Berlin have activated €4.7m in the city's real economy in the season 2026–27 to date, across 6 fixtures, ranking 74th among host cities assessed by Reputation League.
Season brief · 2026–27, through 1 Nov 2026
Berlin: €4.7m of Economic Activation From Football in 2026–27
The 6 matches hosted in Berlin in the 2026–27 season through 1 Nov 2026 generated €4.7 million for the city's real economy, according to Reputation League. Berlin ranks 74th among European host cities assessed and 16th in Germany. Over the full 2025–26 season, football generated €35.7 million in Berlin across 24 matches.
Hospitality accounted for €2.3 million, transport €1.2 million, accommodation €620,000 and retail €500,000. The matches drew 113,100 spectators, including 1,600 international visitors, and about 3,880 overnight stays.
1. FC Union Berlin's 5 home matches accounted for €4.5 million and VSG Altglienicke's 1 for €200,000. The largest single match was 1. FC Union Berlin–Borussia Dortmund (Bundesliga, 17 Oct 2026) at €940,000.
| Season 2026–27, through 1 Nov 2026 | €4.7 million | 6 matches |
|---|---|---|
| Season 2025–26, full season | €35.7 million | 24 matches |
| International visitors, season to date | 1,600 |
Source: Reputation League, Economic Activation Platform (FEAF v3), season 2026–27 through 1 Nov 2026. Host cities, tourism bodies, clubs and the press may reuse this brief and its image, citing Reputation League as the source.
Latest signals
- Premier League Accounts for 29% of €74.4m in Economic Activation Over Oct. 30-Nov. 2 WeekendWeekend, 30 Oct – 2 Nov
- FC Bayern München Moves to the Top of Bundesliga With €18.8m Generated in MunichWeekend, 30 Oct – 2 Nov
- Premier League Accounts for 26% of €76.1m in Economic Activation Over Oct. 16-19 WeekendWeekend, 16–19 Oct
- FC Bayern München Moves to the Top of Bundesliga With €13.9m Generated in MunichWeekend, 16–19 Oct
- Premier League Accounts for 31% of €73.6m in Economic Activation Over Oct. 9-12 WeekendWeekend, 9–12 Oct
- Borussia Dortmund Moves to the Top of Bundesliga With €12.6m Generated in DortmundWeekend, 9–12 Oct
- Versus average 2016–2025
- −54%
- Last full season, 2025–26
- €35.7m
- Average 2016–2025
- €44.7m
Economic activation per fixture: €0.78m against an average of €1.7m
Rank 33, 24 fixtures
Per season, 8 seasons, COVID-affected seasons excluded
Analytics
Berlin is running 46% behind its usual pace after 6 fixtures
Cumulative economic activation fixture by fixture, season in progress, against the 2016–2025 range (8 seasons, COVID-affected seasons excluded). A usual full season closes near €51.4m.
View data
| Fixture | This season | Usual pace |
|---|---|---|
| 1 | €0.20m | €0.37m |
| 2 | €1.1m | €1.6m |
| 3 | €2.0m | €3.0m |
| 4 | €2.8m | €5.0m |
| 5 | €3.8m | €6.4m |
| 6 | €4.7m | €8.6m |
Berlin is hospitality-led: 50% of economic activation, against 38% across all host cities
Share of real economy activation by sector, season 2026–27 to date.
View data
| Sector | Berlin | All host cities |
|---|---|---|
| Accommodation | 13.3% | 24.2% |
| Hospitality | 49.8% | 38.3% |
| Transport | 26.1% | 25.6% |
| Retail | 10.7% | 11.9% |
Fixtures with the highest economic activation, 2026–27
Full city report
Available on request to host cities, regional authorities and tourism bodies.
- Fixture-level assessment (6 fixtures in 2026–27)
- Breakdown by competition and by sector: accommodation, hospitality, transport, retail
- Historical series since 2016 and peer benchmarking
- Sources, inputs and confidence level for each figure