Host city, Italy · Serie A, Coppa Italia

Genoa

43Rank
€8.9m

Whole-event economic activation of fixtures hosted, season 2026–27 to date, 9 fixtures In progress

Football fixtures hosted in Genoa have activated €8.9m in the city's real economy in the season 2026–27 to date, across 9 fixtures, ranking 43rd among host cities assessed by Reputation League.

Season brief · 2026–27, through 8 Nov 2026

Genoa: €8.9m From Football, 26% Above the Same Date of 2025–26

The 9 matches hosted in Genoa in the 2026–27 season through 8 Nov 2026 generated €8.9 million for the city's real economy, according to Reputation League. Genoa ranks 43rd among European host cities assessed and 5th in Italy. At the same date of the 2025–26 season, the figure stood at €7.1 million: 26% more in 2026–27. Over the full 2025–26 season, football generated €23.7 million in Genoa across 21 matches.

Hospitality accounted for €4.1 million, transport €2.3 million, accommodation €1.5 million and retail €980,000. The matches drew 234,300 spectators, including 4,220 international visitors, and about 10,700 overnight stays.

Genoa Cricket and Football Club's 9 home matches accounted for €8.9 million. The largest single match was Genoa Cricket and Football Club–SSC Napoli (Serie A, 22 Aug 2026) at €1.3 million.

Season 2026–27, through 8 Nov 2026€8.9 million9 matches
Season 2025–26, same date€7.1 million
Season 2025–26, full season€23.7 million21 matches
International visitors, season to date4,220

Source: Reputation League, Economic Activation Platform (FEAF v3), season 2026–27 through 8 Nov 2026. Host cities, tourism bodies, clubs and the press may reuse this brief and its image, citing Reputation League as the source.

Latest signals

Versus average 2016–2025
+38%

Economic activation per fixture: €0.99m against an average of €0.72m

Last full season, 2025–26
€23.7m

Rank 47, 21 fixtures

Average 2016–2025
€23.1m

Per season, 8 seasons, COVID-affected seasons excluded

Analytics

Genoa is running 39% ahead of its usual pace after 9 fixtures

Cumulative economic activation fixture by fixture, season in progress, against the 2016–2025 range (8 seasons, COVID-affected seasons excluded). A usual full season closes near €24.4m.

This season Usual pace (2016–2025 average) Range 2016–2025
€0€10m€20m€30m11020304042fixtures€8.9musual €6.4mFixture 1: €0.44m this season · usual pace €0.50mFixture 2: €1.8m this season · usual pace €0.89mFixture 3: €2.9m this season · usual pace €1.7mFixture 4: €4.0m this season · usual pace €2.5mFixture 5: €4.2m this season · usual pace €3.4mFixture 6: €5.4m this season · usual pace €4.2mFixture 7: €6.5m this season · usual pace €5.0mFixture 8: €7.7m this season · usual pace €5.7mFixture 9: €8.9m this season · usual pace €6.4m
Source: Reputation League, FEAF v3.
View data
FixtureThis seasonUsual pace
1€0.44m€0.50m
2€1.8m€0.89m
3€2.9m€1.7m
4€4.0m€2.5m
5€4.2m€3.4m
6€5.4m€4.2m
7€6.5m€5.0m
8€7.7m€5.7m
9€8.9m€6.4m

Genoa is hospitality-led: 46% of economic activation, against 38% across all host cities

Share of real economy activation by sector, season 2026–27 to date.

AccommodationHospitalityTransportRetail
Genoa
17%46%26%11%
All host cities
24%38%26%12%
Source: Reputation League, FEAF v3.
View data
SectorGenoaAll host cities
Accommodation16.6%24.2%
Hospitality46.3%38.3%
Transport26.1%25.6%
Retail11.0%11.9%

Fixtures with the highest economic activation, 2026–27

  1. Genoa Cricket and Football Club – SSC NapoliSerie A Genoa, 22 Aug 2026€1.3m
  2. Genoa Cricket and Football Club – AC MilanSerie A Genoa, 8 Nov 2026€1.3m
  3. Genoa Cricket and Football Club – Juventus Football ClubSerie A Genoa, 28 Oct 2026€1.2m

Full city report

Available on request to host cities, regional authorities and tourism bodies.

  • Fixture-level assessment (9 fixtures in 2026–27)
  • Breakdown by competition and by sector: accommodation, hospitality, transport, retail
  • Historical series since 2016 and peer benchmarking
  • Sources, inputs and confidence level for each figure
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