LaLigaPeriod 2025–26
LaLiga Matchday 20
10 fixtures · 16–19 Jan 2026
€14.2m
Real economy activation · whole round▲ 31% vs Matchday 18
LaLiga Matchday 20 (2025–26) activated an estimated €14.2m in the real economy across 10 fixtures, according to Reputation League. That is up 31% on Matchday 18. The top fixture was Real Madrid vs Levante in Madrid (€3.5m).
Fixtures by activation
Every fixture of LaLiga Matchday 20, ranked by the real-economy demand it activated in the host city.
| # | Fixture | Activation |
|---|---|---|
| 1 | Real Madrid - LevanteMadrid · 17 Jan 2026 | €3.5m |
| 2 | Atlético Madrid - AlavésMadrid · 18 Jan 2026 | €3.1m |
| 3 | Real Betis - VillarrealSeville · 17 Jan 2026 | €2.7m |
| 4 | Real Sociedad - BarcelonaSan Sebastián · 18 Jan 2026 | €1.5m |
| 5 | Espanyol - GironaBarcelona · 16 Jan 2026 | €1.0m |
| 6 | Osasuna - Real OviedoPamplona · 17 Jan 2026 | €0.61m |
| 7 | Elche - SevillaElche · 19 Jan 2026 | €0.57m |
| 8 | Celta Vigo - Rayo VallecanoVigo · 18 Jan 2026 | €0.53m |
| 9 | Mallorca - Athletic ClubPalma · 17 Jan 2026 | €0.38m |
| 10 | Getafe - ValenciaGetafe · 18 Jan 2026 | €0.24m |
Club ranking · Matchday 20
Economic activation attributed to each club for its fixture in this round, home and away.
| # | Club | Attributed |
|---|---|---|
| 1 | Real MadridH vs Levante | €3.1m |
| 2 | Atlético MadridH vs Alavés | €2.8m |
| 3 | Real BetisH vs Villarreal | €2.5m |
| 4 | Real SociedadH vs Barcelona | €1.3m |
| 5 | EspanyolH vs Girona | €0.93m |
| 6 | OsasunaH vs Real Oviedo | €0.54m |
| 7 | ElcheH vs Sevilla | €0.51m |
| 8 | Celta VigoH vs Rayo Vallecano | €0.49m |
| 9 | MallorcaH vs Athletic Club | €0.29m |
| 10 | GetafeH vs Valencia | €0.18m |
| 11 | BarcelonaA vs Real Sociedad | €0.10m |
| 12 | Athletic ClubA vs Mallorca | €0.07m |
| 13 | GironaA vs Espanyol | €0.06m |
| 14 | VillarrealA vs Real Betis | €0.05m |
| 15 | ValenciaA vs Getafe | €0.04m |
| 16 | Real OviedoA vs Osasuna | €0.04m |
| 17 | SevillaA vs Elche | €0.03m |
| 18 | AlavésA vs Atlético Madrid | €0.03m |
| 19 | LevanteA vs Real Madrid | €0.03m |
| 20 | Rayo VallecanoA vs Celta Vigo | €0.02m |