World CupPeriod 2026
FIFA World Cup Round of 16
8 fixtures · 4–7 Jul 2026
€295m
Real economy activation · whole round▼ 48% vs Round of 32
FIFA World Cup Round of 16 (2026) activated an estimated €295m in the real economy across 8 fixtures, according to Reputation League. That is down 48% on Round of 32. The top fixture was Brazil vs Norway in New York (€69.8m).
Fixtures by activation
Every fixture of World Cup Round of 16, ranked by the real-economy demand it activated in the host city.
| # | Fixture | Activation |
|---|---|---|
| 1 | Brazil - NorwayNew York · 5 Jul 2026 | €69.8m |
| 2 | Mexico - EnglandMexico City · 5 Jul 2026 | €44.0m |
| 3 | United States - BelgiumSeattle · 6 Jul 2026 | €37.2m |
| 4 | Paraguay - FrancePhiladelphia · 4 Jul 2026 | €32.2m |
| 5 | Portugal - SpainDallas · 6 Jul 2026 | €29.1m |
| 6 | Switzerland - ColombiaVancouver · 7 Jul 2026 | €28.4m |
| 7 | Argentina - EgyptAtlanta · 7 Jul 2026 | €27.8m |
| 8 | Canada - MoroccoHouston · 4 Jul 2026 | €26.7m |
National team ranking · Round of 16
Economic activation attributed to each national team for its fixture in this round, home and away.
| # | National team | Attributed |
|---|---|---|
| 1 | BrazilN vs Norway | €36.9m |
| 2 | NorwayN vs Brazil | €23.1m |
| 3 | EnglandN vs Mexico | €20.9m |
| 4 | FranceN vs Paraguay | €17.0m |
| 5 | MexicoN vs England | €17.0m |
| 6 | United StatesN vs Belgium | €16.0m |
| 7 | BelgiumN vs United States | €16.0m |
| 8 | ArgentinaN vs Egypt | €13.2m |
| 9 | MoroccoN vs Canada | €13.0m |
| 10 | SpainN vs Portugal | €12.5m |
| 11 | PortugalN vs Spain | €12.5m |
| 12 | SwitzerlandN vs Colombia | €12.2m |
| 13 | ColombiaN vs Switzerland | €12.2m |
| 14 | EgyptN vs Argentina | €10.7m |
| 15 | ParaguayN vs France | €10.7m |
| 16 | CanadaN vs Morocco | €9.9m |