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Club · ITPeriod 2021–22

AC Milan

€81.6m
Attributed economic activation · rank #15
48 fixtures in season 2021–22
All periods2026–272025–262024–252023–242022–232021–222020–212019–202018–192017–182016–17
Per fixture€1.7m
Best period2023–24 · €165m
All periods tracked€935m
Competitions3

By season

By competition · 2021–22

  • Serie A38 fixtures€51.7m
  • Champions League6 fixtures€20.0m
  • Coppa Italia4 fixtures€9.9m

Fixtures · 2021–22

Whole-event activation of every assessed fixture, and the share attributed to AC Milan. H home · A away · N neutral venue.

DateCompetitionMatchVenueHost cityWhole eventTo AC Milan
22 May 2022Serie ASassuolo - AC MilanAReggio Emilia€1.00m€0.06m
15 May 2022Serie AAC Milan - AtalantaHMilano€5.0m€4.5m
8 May 2022Serie AHellas Verona - AC MilanAVerona€1.4m€0.06m
1 May 2022Serie AAC Milan - FiorentinaHMilano€4.9m€4.4m
24 Apr 2022Serie ALazio - AC MilanARoma€1.3m€0.09m
19 Apr 2022Coppa ItaliaInter - AC MilanAMilano€8.0m€0.24m
15 Apr 2022Serie AAC Milan - GenoaHMilano€4.8m€4.3m
10 Apr 2022Serie ATorino - AC MilanATurin€1.1m€0.06m
4 Apr 2022Serie AAC Milan - BolognaHMilano€4.7m€4.2m
19 Mar 2022Serie ACagliari - AC MilanACagliari€0.57m€0.06m
12 Mar 2022Serie AAC Milan - EmpoliHMilano€3.3m€3.0m
6 Mar 2022Serie ANapoli - AC MilanANaples€1.8m€0.06m
1 Mar 2022Coppa ItaliaAC Milan - InterHMilano€5.8m€5.1m
25 Feb 2022Serie AAC Milan - UdineseHMilano€3.0m€2.7m
19 Feb 2022Serie ASalernitana - AC MilanASalerno€0.85m€0.06m
13 Feb 2022Serie AAC Milan - SampdoriaHMilano€2.4m€2.1m
9 Feb 2022Coppa ItaliaAC Milan - LazioHMilano€4.1m€3.5m
5 Feb 2022Serie AInter - AC MilanAMilano€2.6m€0.11m
23 Jan 2022Serie AAC Milan - JuventusHMilano€0.34m€0.20m
17 Jan 2022Serie AAC Milan - SpeziaHMilano€0.34m€0.20m
13 Jan 2022Coppa ItaliaAC Milan - GenoaHMilano€1.4m€1.1m
9 Jan 2022Serie AVenezia - AC MilanAVenice€0.26m€0.06m
6 Jan 2022Serie AAC Milan - RomaHMilano€2.5m€2.1m
22 Dec 2021Serie AEmpoli - AC MilanAEmpoli€0.49m€0.06m
19 Dec 2021Serie AAC Milan - NapoliHMilano€3.7m€3.3m
11 Dec 2021Serie AUdinese - AC MilanAUdine€0.76m€0.06m
7 Dec 2021Champions LeagueAC Milan - LiverpoolHMilano€9.4m€8.3m
4 Dec 2021Serie AAC Milan - SalernitanaHMilano€3.0m€2.6m
1 Dec 2021Serie AGenoa - AC MilanAGenoa€0.66m€0.06m
28 Nov 2021Serie AAC Milan - SassuoloHMilano€3.6m€3.2m
24 Nov 2021Champions LeagueAtlético de Madrid - AC MilanAMadrid€9.5m€0.38m
20 Nov 2021Serie AFiorentina - AC MilanAFirenze€1.7m€0.08m
7 Nov 2021Serie AAC Milan - InterHMilano€3.9m€3.4m
3 Nov 2021Champions LeagueAC Milan - PortoHMilano€6.7m€5.7m
31 Oct 2021Serie ARoma - AC MilanARoma€2.9m€0.09m
26 Oct 2021Serie AAC Milan - TorinoHMilano€2.5m€2.1m
23 Oct 2021Serie ABologna - AC MilanABologna€1.0m€0.06m
19 Oct 2021Champions LeaguePorto - AC MilanAPorto€3.9m€0.29m
16 Oct 2021Serie AAC Milan - Hellas VeronaHMilano€2.7m€2.4m
3 Oct 2021Serie AAtalanta - AC MilanABergamo€0.41m€0.06m
28 Sep 2021Champions LeagueAC Milan - Atlético de MadridHMilano€5.9m€5.1m
25 Sep 2021Serie ASpezia - AC MilanALa Spezia€0.26m€0.06m
22 Sep 2021Serie AAC Milan - VeneziaHMilano€1.8m€1.5m
19 Sep 2021Serie AJuventus - AC MilanATurin€0.88m€0.06m
15 Sep 2021Champions LeagueLiverpool - AC MilanALiverpool€5.7m€0.24m
12 Sep 2021Serie AAC Milan - LazioHMilano€2.5m€2.2m
29 Aug 2021Serie AAC Milan - CagliariHMilano€2.2m€1.9m
23 Aug 2021Serie ASampdoria - AC MilanAGenoa€0.23m€0.06m

Source: Reputation League · FEAF v2.2 · sum of the activation attributed to AC Milan in every fixture played · conservative floor estimate

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