Serie APeriod 2025–26
Serie A Matchday 29
10 fixtures · 13–16 Mar 2026
€12.1m
Real economy activation · whole round▼ 18% vs Matchday 28
Serie A Matchday 29 (2025–26) activated an estimated €12.1m in the real economy across 10 fixtures, according to Reputation League. That is down 18% on Matchday 28. The top fixture was Inter Milan vs Atalanta in Milan (€4.7m).
Fixtures by activation
Every fixture of Serie A Matchday 29, ranked by the real-economy demand it activated in the host city.
| # | Fixture | Activation |
|---|---|---|
| 1 | Inter Milan - AtalantaMilan · 14 Mar 2026 | €4.7m |
| 2 | Lazio - AC MilanRome · 15 Mar 2026 | €2.2m |
| 3 | Napoli - LecceNaples · 14 Mar 2026 | €2.0m |
| 4 | Udinese - JuventusUdine · 14 Mar 2026 | €0.79m |
| 5 | Hellas Verona - GenoaVerona · 15 Mar 2026 | €0.76m |
| 6 | Como - RomaComo · 15 Mar 2026 | €0.42m |
| 7 | Sassuolo - BolognaReggio Emilia · 15 Mar 2026 | €0.40m |
| 8 | Cremonese - FiorentinaCremona · 16 Mar 2026 | €0.32m |
| 9 | Pisa - CagliariPisa · 15 Mar 2026 | €0.31m |
| 10 | Torino - ParmaTurin · 13 Mar 2026 | €0.14m |
Club ranking · Matchday 29
Economic activation attributed to each club for its fixture in this round, home and away.
| # | Club | Attributed |
|---|---|---|
| 1 | Inter MilanH vs Atalanta | €4.4m |
| 2 | LazioH vs AC Milan | €2.1m |
| 3 | NapoliH vs Lecce | €1.9m |
| 4 | UdineseH vs Juventus | €0.73m |
| 5 | Hellas VeronaH vs Genoa | €0.67m |
| 6 | ComoH vs Roma | €0.39m |
| 7 | SassuoloH vs Bologna | €0.36m |
| 8 | CremoneseH vs Fiorentina | €0.28m |
| 9 | PisaH vs Cagliari | €0.27m |
| 10 | TorinoH vs Parma | €0.11m |
| 11 | AtalantaA vs Inter Milan | €0.10m |
| 12 | AC MilanA vs Lazio | €0.07m |
| 13 | LecceA vs Napoli | €0.05m |
| 14 | GenoaA vs Hellas Verona | €0.05m |
| 15 | CagliariA vs Pisa | €0.02m |
| 16 | FiorentinaA vs Cremonese | €0.02m |
| 17 | ParmaA vs Torino | €0.02m |
| 18 | JuventusA vs Udinese | €0.02m |
| 19 | BolognaA vs Sassuolo | €0.01m |
| 20 | RomaA vs Como | €0.01m |