Premier LeaguePeriod 2025–26
Premier League Matchday 12
10 fixtures · 22–24 Nov 2025
€21.5m
Real economy activation · whole round▼ 8% vs Matchday 11
Premier League Matchday 12 (2025–26) activated an estimated €21.5m in the real economy across 10 fixtures, according to Reputation League. That is down 8% on Matchday 11. The top fixture was Arsenal vs Tottenham Hotspur in London (€5.5m).
Fixtures by activation
Every fixture of Premier League Matchday 12, ranked by the real-economy demand it activated in the host city.
| # | Fixture | Activation |
|---|---|---|
| 1 | Arsenal - Tottenham HotspurLondon · 23 Nov 2025 | €5.5m |
| 2 | Manchester United - EvertonManchester · 24 Nov 2025 | €3.7m |
| 3 | Liverpool - Nottingham ForestLiverpool · 22 Nov 2025 | €2.9m |
| 4 | Newcastle United - Manchester CityNewcastle upon Tyne · 22 Nov 2025 | €2.7m |
| 5 | Fulham - SunderlandLondon · 22 Nov 2025 | €1.6m |
| 6 | Leeds United - Aston VillaLeeds · 23 Nov 2025 | €1.5m |
| 7 | Brighton & Hove Albion - BrentfordBrighton · 22 Nov 2025 | €1.2m |
| 8 | Wolverhampton Wanderers - Crystal PalaceWolverhampton · 22 Nov 2025 | €1.1m |
| 9 | Burnley - ChelseaBurnley · 22 Nov 2025 | €0.71m |
| 10 | Bournemouth - West Ham UnitedBournemouth · 22 Nov 2025 | €0.40m |
Club ranking · Matchday 12
Economic activation attributed to each club for its fixture in this round, home and away.
| # | Club | Attributed |
|---|---|---|
| 1 | ArsenalH vs Tottenham Hotspur | €4.8m |
| 2 | Manchester UnitedH vs Everton | €3.5m |
| 3 | LiverpoolH vs Nottingham Forest | €2.7m |
| 4 | Newcastle UnitedH vs Manchester City | €2.5m |
| 5 | Leeds UnitedH vs Aston Villa | €1.4m |
| 6 | FulhamH vs Sunderland | €1.4m |
| 7 | Brighton & Hove AlbionH vs Brentford | €1.1m |
| 8 | Wolverhampton WanderersH vs Crystal Palace | €1.0m |
| 9 | BurnleyH vs Chelsea | €0.63m |
| 10 | BournemouthH vs West Ham United | €0.36m |
| 11 | Tottenham HotspurA vs Arsenal | €0.14m |
| 12 | Manchester CityA vs Newcastle United | €0.09m |
| 13 | SunderlandA vs Fulham | €0.09m |
| 14 | EvertonA vs Manchester United | €0.08m |
| 15 | Nottingham ForestA vs Liverpool | €0.08m |
| 16 | Aston VillaA vs Leeds United | €0.07m |
| 17 | BrentfordA vs Brighton & Hove Albion | €0.07m |
| 18 | ChelseaA vs Burnley | €0.05m |
| 19 | West Ham UnitedA vs Bournemouth | €0.02m |
| 20 | Crystal PalaceA vs Wolverhampton Wanderers | €0.02m |