Premier LeaguePeriod 2025–26

Premier League Matchday 4

10 fixtures · 13–14 Sep 2025
€21.3m
Real economy activation · whole round▼ 12% vs Matchday 3

Premier League Matchday 4 (2025–26) activated an estimated €21.3m in the real economy across 10 fixtures, according to Reputation League. That is down 12% on Matchday 3. The top fixture was Arsenal vs Nottingham Forest in London (€4.6m).

Fixtures by activation

Every fixture of Premier League Matchday 4, ranked by the real-economy demand it activated in the host city.

#FixtureRelativeActivation
1Arsenal - Nottingham ForestLondon · 13 Sep 2025
€4.6m
2West Ham United - Tottenham HotspurLondon · 13 Sep 2025
€3.9m
3Newcastle United - Wolverhampton WanderersNewcastle upon Tyne · 13 Sep 2025
€3.3m
4Manchester City - Manchester UnitedManchester · 14 Sep 2025
€3.0m
5Everton - Aston VillaLiverpool · 13 Sep 2025
€1.9m
6Fulham - Leeds UnitedLondon · 13 Sep 2025
€1.6m
7Crystal Palace - SunderlandLondon · 13 Sep 2025
€1.2m
8Brentford - ChelseaLondon · 13 Sep 2025
€0.76m
9Burnley - LiverpoolBurnley · 14 Sep 2025
€0.73m
10Bournemouth - Brighton & Hove AlbionBournemouth · 13 Sep 2025
€0.35m

Club ranking · Matchday 4

Economic activation attributed to each club for its fixture in this round, home and away.