Premier LeaguePeriod 2025–26

Premier League Matchday 26

10 fixtures · 10–12 Feb 2026
€22.3m
Real economy activation · whole round▲ 7% vs Matchday 25

Premier League Matchday 26 (2025–26) activated an estimated €22.3m in the real economy across 10 fixtures, according to Reputation League. That is up 7% on Matchday 25. The top fixture was Tottenham Hotspur vs Newcastle United in London (€4.9m).

Fixtures by activation

Every fixture of Premier League Matchday 26, ranked by the real-economy demand it activated in the host city.

#FixtureRelativeActivation
1Tottenham Hotspur - Newcastle UnitedLondon · 10 Feb 2026
€4.9m
2West Ham United - Manchester UnitedLondon · 10 Feb 2026
€3.9m
3Manchester City - FulhamManchester · 11 Feb 2026
€2.7m
4Chelsea - Leeds UnitedLondon · 10 Feb 2026
€2.4m
5Sunderland - LiverpoolSunderland · 11 Feb 2026
€2.1m
6Aston Villa - Brighton & Hove AlbionBirmingham · 11 Feb 2026
€1.7m
7Everton - BournemouthLiverpool · 10 Feb 2026
€1.6m
8Nottingham Forest - Wolverhampton WanderersNottingham · 11 Feb 2026
€1.3m
9Crystal Palace - BurnleyLondon · 11 Feb 2026
€0.93m
10Brentford - ArsenalLondon · 12 Feb 2026
€0.80m

Club ranking · Matchday 26

Economic activation attributed to each club for its fixture in this round, home and away.

Premier League Matchday 26 2025–26 — €22.3m of economic activation · Reputation League