Premier LeaguePeriod 2025–26
Premier League Matchday 31
10 fixtures · 18 Feb – 13 May 2026
€20.0m
Real economy activation · whole round▼ 10% vs Matchday 26
Premier League Matchday 31 (2025–26) activated an estimated €20.0m in the real economy across 10 fixtures, according to Reputation League. That is down 10% on Matchday 26. The top fixture was Tottenham Hotspur vs Nottingham Forest in London (€4.8m).
Fixtures by activation
Every fixture of Premier League Matchday 31, ranked by the real-economy demand it activated in the host city.
| # | Fixture | Activation |
|---|---|---|
| 1 | Tottenham Hotspur - Nottingham ForestLondon · 22 Mar 2026 | €4.8m |
| 2 | Newcastle United - SunderlandNewcastle upon Tyne · 22 Mar 2026 | €2.6m |
| 3 | Manchester City - Crystal PalaceManchester · 13 May 2026 | €2.6m |
| 4 | Aston Villa - West Ham UnitedBirmingham · 22 Mar 2026 | €2.2m |
| 5 | Fulham - BurnleyLondon · 21 Mar 2026 | €1.9m |
| 6 | Everton - ChelseaLiverpool · 21 Mar 2026 | €1.7m |
| 7 | Brighton & Hove Albion - LiverpoolBrighton · 21 Mar 2026 | €1.4m |
| 8 | Leeds United - BrentfordLeeds · 21 Mar 2026 | €1.3m |
| 9 | Wolverhampton Wanderers - ArsenalWolverhampton · 18 Feb 2026 | €1.2m |
| 10 | Bournemouth - Manchester UnitedBournemouth · 20 Mar 2026 | €0.37m |
Club ranking · Matchday 31
Economic activation attributed to each club for its fixture in this round, home and away.
| # | Club | Attributed |
|---|---|---|
| 1 | Tottenham HotspurH vs Nottingham Forest | €4.2m |
| 2 | Newcastle UnitedH vs Sunderland | €2.4m |
| 3 | Manchester CityH vs Crystal Palace | €2.4m |
| 4 | Aston VillaH vs West Ham United | €1.9m |
| 5 | FulhamH vs Burnley | €1.6m |
| 6 | EvertonH vs Chelsea | €1.6m |
| 7 | Brighton & Hove AlbionH vs Liverpool | €1.2m |
| 8 | Leeds UnitedH vs Brentford | €1.2m |
| 9 | Wolverhampton WanderersH vs Arsenal | €1.0m |
| 10 | BournemouthH vs Manchester United | €0.33m |
| 11 | Nottingham ForestA vs Tottenham Hotspur | €0.12m |
| 12 | BurnleyA vs Fulham | €0.10m |
| 13 | ArsenalA vs Wolverhampton Wanderers | €0.09m |
| 14 | SunderlandA vs Newcastle United | €0.08m |
| 15 | West Ham UnitedA vs Aston Villa | €0.08m |
| 16 | Crystal PalaceA vs Manchester City | €0.08m |
| 17 | LiverpoolA vs Brighton & Hove Albion | €0.07m |
| 18 | BrentfordA vs Leeds United | €0.06m |
| 19 | ChelseaA vs Everton | €0.06m |
| 20 | Manchester UnitedA vs Bournemouth | €0.02m |