Premier LeaguePeriod 2025–26

Premier League Matchday 9

10 fixtures · 24–26 Oct 2025
€21.3m
Real economy activation · whole round▼ 6% vs Matchday 8

Premier League Matchday 9 (2025–26) activated an estimated €21.3m in the real economy across 10 fixtures, according to Reputation League. That is down 6% on Matchday 8. The top fixture was Arsenal vs Crystal Palace in London (€4.7m).

Fixtures by activation

Every fixture of Premier League Matchday 9, ranked by the real-economy demand it activated in the host city.

#FixtureRelativeActivation
1Arsenal - Crystal PalaceLondon · 26 Oct 2025
€4.7m
2Manchester United - Brighton & Hove AlbionManchester · 25 Oct 2025
€3.9m
3Newcastle United - FulhamNewcastle upon Tyne · 25 Oct 2025
€2.6m
4Chelsea - SunderlandLondon · 25 Oct 2025
€2.5m
5Aston Villa - Manchester CityBirmingham · 26 Oct 2025
€1.9m
6Everton - Tottenham HotspurLiverpool · 26 Oct 2025
€1.8m
7Leeds United - West Ham UnitedLeeds · 24 Oct 2025
€1.7m
8Wolverhampton Wanderers - BurnleyWolverhampton · 26 Oct 2025
€1.0m
9Brentford - LiverpoolLondon · 25 Oct 2025
€0.80m
10Bournemouth - Nottingham ForestBournemouth · 26 Oct 2025
€0.35m

Club ranking · Matchday 9

Economic activation attributed to each club for its fixture in this round, home and away.