Premier LeaguePeriod 2026–27
Premier League Matchday 7
9 fixtures · 17–18 Oct 2026
€15.1m
Real economy activation · whole round▼ 33% vs Matchday 6
Premier League Matchday 7 (2026–27) activated an estimated €15.1m in the real economy across 9 fixtures, according to Reputation League. That is down 33% on Matchday 6. The top fixture was Manchester City vs Ipswich Town in Manchester (€3.3m).
Fixtures by activation
Every fixture of Premier League Matchday 7, ranked by the real-economy demand it activated in the host city.
| # | Fixture | Activation |
|---|---|---|
| 1 | Manchester City - Ipswich TownManchester · 17 Oct 2026 | €3.3m |
| 2 | Newcastle United - Aston VillaNewcastle upon Tyne · 17 Oct 2026 | €2.6m |
| 3 | Everton - ChelseaLiverpool · 17 Oct 2026 | €1.9m |
| 4 | Fulham - Hull CityLondon · 17 Oct 2026 | €1.7m |
| 5 | Leeds United - Manchester UnitedLeeds · 18 Oct 2026 | €1.6m |
| 6 | Brighton & Hove Albion - Crystal PalaceBrighton · 18 Oct 2026 | €1.4m |
| 7 | Nottingham Forest - ArsenalNottingham · 18 Oct 2026 | €1.3m |
| 8 | Brentford - LiverpoolLondon · 17 Oct 2026 | €0.88m |
| 9 | Bournemouth - SunderlandBournemouth · 18 Oct 2026 | €0.42m |
Club ranking · Matchday 7
Economic activation attributed to each club for its fixture in this round, home and away.
| # | Club | Attributed |
|---|---|---|
| 1 | Manchester CityH vs Ipswich Town | €2.9m |
| 2 | Newcastle UnitedH vs Aston Villa | €2.3m |
| 3 | EvertonH vs Chelsea | €1.7m |
| 4 | FulhamH vs Hull City | €1.5m |
| 5 | Leeds UnitedH vs Manchester United | €1.4m |
| 6 | Brighton & Hove AlbionH vs Crystal Palace | €1.2m |
| 7 | Nottingham ForestH vs Arsenal | €1.1m |
| 8 | BrentfordH vs Liverpool | €0.74m |
| 9 | BournemouthH vs Sunderland | €0.35m |
| 10 | ArsenalA vs Nottingham Forest | €0.09m |
| 11 | Manchester UnitedA vs Leeds United | €0.09m |
| 12 | Aston VillaA vs Newcastle United | €0.09m |
| 13 | Ipswich TownA vs Manchester City | €0.09m |
| 14 | ChelseaA vs Everton | €0.09m |
| 15 | LiverpoolA vs Brentford | €0.07m |
| 16 | Hull CityA vs Fulham | €0.07m |
| 17 | Crystal PalaceA vs Brighton & Hove Albion | €0.06m |
| 18 | SunderlandA vs Bournemouth | €0.04m |